Connecting online audiences with the right answers

 We inform and advise millions of visitors every week with in-depth trustworthy information.


Users helped every year


Page Views per month


YOY Growth


Websites grown

Who we are?


Founded in the fall of 2020, ReflectorMedia is a brand new digital media company that operates and publishes dozens of online properties. We specialize in strategic partnerships that connect millions of people with the right answers they seek online.

Our digital brands empower people to make confident buying decisions when it comes to making the most from their tech life.

Radu Tyrsina

Radu Tyrsina

Founder & CEO

Alex Serban

Alex Serban


Edgar Nicov

Edgar Nicov


Vlad Turiceanu

Vlad Turiceanu

Content Officer

Madalin Rusu

Madalin Rusu

Lead Web Developer

Anne Zaim

Anne Zaim

VP of M&A

What we do?


We’ve been a leader in Native Content for as long as we remember. Our team of programmatic experts, data scientists, engineers, and account managers work together with your side to deliver amazing results. We manage to deliver higher ROI for our clients as compared to our competitors because we are passionate about crafting content that helps both our readers and our partners.


90% organic traffic.

100% expert created content.

100% brand safety, guaranteed.

5 Premium

more than
+8 years
of visitors analytics

+12 mil
users per month

Our brands


Is an independent online publication founded in the Fall of 2012 that covers Microsoft’s Windows platform along with its many related products and services, all in the aim of contextualizing the wider implications of their development in the world of technology.

Since its founding, has grown to become one of the most important websites when it comes to Windows coverage, with millions of Windows enthusiasts relying on our team of experienced tech journalists, editors, community managers, and more for the freshest news, reviews, features, and product recommendations.

Born in December 1998 in the era when Mac OS 8 was released and the iMac just become a nation-wide hit, The Mac Observer has been the main place for staying updated with Apple releases. Covering everything from Mac, iPhone, iPad and wearables, the publication joins Reflector Media’s family in December 2022.

The mission of the website is to get back to its rightful place and become one of the most read Apple-centric websites.

The Mac Observer also invites fans to tune in on the daily Apple Podcast show, one that has been running since 2016.

Check out more about the website and its legacy on the About page.


Started in 2020, was built by a team of VPN experts and privacy advocates who strive every day to keep readers informed on all VPN-related matters. The mission of the website was to be the top source for unbiased purchase information and to help readers make an informed decision when it comes to their privacy. 

Considering the amount of buzz in this market, is still a small player but one that catches more and more traction each day. Check out the dedicated About page for more info.

Hidester VPN was created by privacy enthusiasts who wanted to access all kinds of blocked content online while maintaining complete user anonymity. The service is available on multiple platforms from Windows to iOS and also doesn’t record any of your online activity. Currently, the developers are focusing on bolstering Hidester’s fast speeds as well as perfecting its lightweight user interface.

It’s also great for beginners as the official website comes with guides across multiple sections to help new users learn about the ins and outs of the VPN. For example, a guide will show you a variety of processes that can help you access specific internet resources.

Hidester has been mentioned by big tech industry publications like PC MAG, Lifewire and VPNMag. Since it’s such a solid digital property, the service has essentially been promoting itself via However, Hidester is looking to partner up with other online privacy tools and complement each other on its blog.

Advertise with us

As publishers, we know how hard is to make proper dollar from your content. The market is overflowing with ad networks that promise the sky and deliver pennies. We’ve taken the challenge to maximize content revenue without harming user experience and now we help other publishers with the task.

Our expert content monetization team will empower your hard work and deliver on that promise!

Our Partners

Meet the team

Work with us


We are ReflectorMedia, a global multi-platform media company. We’re the name behind successful brands in the tech consumer sector. We connect with an audience reach of 150+ million worldwide through our expert content and cutting-edge proprietary technology.


Contact us

We are always happy to answer
any of your

and make valuable new contacts!
14 Barbu Mumuleanu
street Bucharest,

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